Apple App Dev Privacy Guidance

privacy Apple App Dev Privacy Guidance

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Terms of Use

DPA

Supplemental Terms

Partner Program Agreement

Supply Chain Transparency Statement

Get in touch with legal

privacy

Privacy Statement

Marketing Privacy Notice

GDPR

EU and India Data Residency

CCPA

HIPAA

LGPD

PDPA

Apple App Dev Privacy Guidance

Transparency Report

Mixpanel AI - Trust, Safety, and Compliance

security +

Security Overview

Security Questionnaire

Security Awareness

privacy Apple App Dev Privacy Guidance

legal +

Terms of Use

DPA

Supplemental Terms

Partner Program Agreement

Supply Chain Transparency Statement

Get in touch with legal

privacy

Privacy Statement

Marketing Privacy Notice

GDPR

EU and India Data Residency

CCPA

HIPAA

LGPD

PDPA

Apple App Dev Privacy Guidance

Transparency Report

Mixpanel AI - Trust, Safety, and Compliance

security +

Security Overview

Security Questionnaire

Security Awareness

legal +

Terms of Use

DPA

Supplemental Terms

Partner Program Agreement

Supply Chain Transparency Statement

Get in touch with legal

privacy

Privacy Statement

Marketing Privacy Notice

GDPR

EU and India Data Residency

CCPA

HIPAA

LGPD

PDPA

Apple App Dev Privacy Guidance

Transparency Report

Mixpanel AI - Trust, Safety, and Compliance

security +

Security Overview

Security Questionnaire

Security Awareness

Privacy Program

Apple App Developer Privacy Guidance

Privacy is at the forefront of Mixpanel’s product design, which is why we welcome Apple’s efforts to develop privacy “nutrition labels,” and share Apple’s privacy ethics. From data collection to storage and analysis, Mixpanel meets Apple’s privacy guidelines for the App Store.

Mixpanel’s Data Collection

Mixpanel enables customers to select which data to send (or not send), empowering them to make important and informed privacy decisions when conducting data analysis. Mixpanel is not an “ad-tech,” “data brokerage,” or “data enrichment” provider; we ingest and process only the data you send us and we never combine it with data from other sources.

Our Commitments and Privacy Policies

You can read more about Mixpanel’s privacy practices in our Privacy Notice, our Marketing Notice, and our EU and California Data Protection Addenda. Together with our internal policies and procedures, these documents govern our use of our customers’ data.

Dedicated Global Team

Mixpanel sees data privacy as a fundamental civil right and has a dedicated Global Privacy Program. Mixpanel also has a Global and European DPO along with seasoned privacy attorneys overseeing its Privacy Program. The overall program is led by the Global Head of Privacy and Security from Mixpanel’s San Francisco headquarters, and the EU team is based in the United Kingdom and in France.

General Information

Mixpanel helps businesses build better products. Mixpanel’s powerful, self-serve product analytics software helps its customers convert, engage, and retain more users. It does not provide data enrichment, data aggregation, or advertising services.

1. Customers In Control

Designed for privacy and security, Mixpanel puts developers and product owners in control by allowing them to select which data elements are sent to Mixpanel for processing. While Mixpanel’s software development kits (SDKs) come with some pre-configured options, customers are free to remove those options and tailor the SDKs to fit their needs. This privacy-enhancing feature also means that customers may have different answers to the privacy questions Apple has asked App Developers.